{"id":93,"date":"2026-05-05T02:42:01","date_gmt":"2026-05-05T02:42:01","guid":{"rendered":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/?p=93"},"modified":"2026-05-05T03:32:03","modified_gmt":"2026-05-05T03:32:03","slug":"recommendation-1-sessions-by-channel-organic-social","status":"publish","type":"post","link":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/nwtc\/stem\/recommendation-1-sessions-by-channel-organic-social\/","title":{"rendered":"Recommendation #1: Sessions by Channel &#8211; Organic Social"},"content":{"rendered":"\n<p>Organic social is the lowest performing on the list of session by channel, however the numbers are up 107.5% in the last 7 days. Keep focusing on improving organic social by post content that resonates with the target audience. It&#8217;s not performing yet, however it is responding to changes.<\/p>\n\n\n\n<p>My recommendations are as followed.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Identify what caused the spike<\/strong><\/h4>\n\n\n\n<p>Look at:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Landing page tied to organic social<\/li>\n\n\n\n<li>Specific social posts from that period<\/li>\n<\/ul>\n\n\n\n<p>If one post drove most traffic:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Revamp it<\/li>\n\n\n\n<li>Reshare it with a new caption<\/li>\n<\/ul>\n\n\n\n<p>If one post contributed to the spike, that topic\/format resonates with the target audience.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Short-term action plan<\/strong><\/h4>\n\n\n\n<p>Content<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Post 2\u20133x per week<\/li>\n\n\n\n<li>Reuse the topic\/format that caused the spike<\/li>\n\n\n\n<li>Clear CTA<\/li>\n<\/ul>\n\n\n\n<p>Review specific post analytics within the social media platform on a regular basis<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Organic social is the lowest performing on the list of session by channel, however the numbers are up 107.5% in the last 7 days. Keep focusing on improving organic social by post content that resonates with the target audience. It&#8217;s not performing yet, however it is responding to changes. My recommendations are as followed. Identify [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":94,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-93","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stem"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/posts\/93","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/comments?post=93"}],"version-history":[{"count":1,"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/posts\/93\/revisions"}],"predecessor-version":[{"id":95,"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/posts\/93\/revisions\/95"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/media\/94"}],"wp:attachment":[{"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/media?parent=93"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/categories?post=93"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mheldt.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/tags?post=93"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}